For Immediate Release
Beirut, October 8, 2019 – Al Rifai Roastery, a leading Lebanese nut retailing company, today announced it opened an ALRIFAI® shop in shop at Harrods, the iconic Knightsbridge department store in London. This relationship marks the first time AL RIFAI branded snacks and its unrivaled assortment of premium dry roasted nuts and healthy snacks will be available in the UK within a brick and mortar location. The approximately 6 square meter retail space is located on Harrods’ food court.
The shop in shop includes a selection of exclusive dry roasted nuts and kernels with select seasoning, a favorite of nut connoisseur, which features the exclusive black truffle cashews, and Himalayan Salt and black pepper pistachios, which are available exclusively through ALRIFAI, as well as a medley of superfoods. The shop in shop also features the recently launched holiday hampers that are only and exclusively available at Harrods.
Jean Nader, Commercial Director, commented, “ALRIFAI is delighted and honored to be selected as a snacking purveyor for Harrods: a legendary brand that is recognized globally as the number one luxury department store in the world. Our focus to provide each customer with high quality, carefully selected, snack combined with exceptional service to create a truly special shopping experience will complement the Harrods experience perfectly.”
About Harrods
At the forefront of luxury retail, Harrods offers the finest merchandise from its iconic Knightsbridge store. Unashamed grandeur, unrivalled choice and customized personal services attract loyal customers and international visitors. From its humble beginnings as a grocer and tea merchant in 1834, to the Terracotta Palace filled with luxury merchandise, Harrods continues to go from strength to strength, guided by its philosophy ‘anything is possible’. From haute couture to homeware, the finest luxury merchandise is showcased in the lavish setting of the Knightsbridge store, stretching across eight floors and over 330 departments. There are over 28 eateries to satisfy every taste, and a selection of premier services from By Appointment Personal Shopping to Harrods Bank and Gold Bullion. The Brompton Road store truly has it all. www.harrods.com
